Ricks Roasters ReBrand and Packaging
Ricks Roasters Process
The team at Ricks Roasters came to me looking to update their existing packaging while retaining certain elements of their existing brand. I decided on creating a simplified and clean system that will allow for additional blends to be added down the road. The design features custom illustrations in a woodcut/line art style. The logo was redesigned to be simplified and easier to recognize.